The GRAVEST Mistake Made by 99% of Manufacturers.

Working with artists of all levels is an exciting challenge for producers. After years of experience and dozens of major placements, we have identified some key keys to creating beats that artists actually choose. We will explore two essential strategies for improving your productions and increasing the chances of placing your beats.

Create "Empty" and Spacious Beats

A common mistake among producers, especially those working alone, is to overfill their beats. The temptation to add more melodies, effects, and instruments can make the beat spectacular on its own, but difficult for an artist to use.

How to Avoid Beat Overloads

If you want to produce an artist, you have to produce for the artist: A beat is a base that has to leave room for vocals. As you produce, ask yourself, "Is there room for a vocal melody?"

Integrate a voice during production: Try singing or rapping over your beat, if only to test its compatibility. Alternatively, use an acappella from a famous song to check that the beat is not overcrowded.

Accept incompleteness: A good beat might seem empty without a voice, but this is intentional. The artist's voice will complete the product.

Collaborate with Artists at Your Level

Another essential way to grow is to work with emerging artists. Many producers go straight for the big names, but collaborating with artists at the same (or slightly lower) level as you gives you significant advantages.

Why Work with Emerging Artists?

Direct feedback: By working closely together, you will receive honest opinions about your beats and gain a better understanding of what works for artists.

Hands-on experience: Production becomes an iterative process where you can grow with the artist.

Future connections: Many emerging artists can become big names, and growing with them creates lasting bonds.

How to Find Emerging Artists

Use platforms such as Instagram, SoundCloud, Spotify or TikTok to discover new talent. Search hashtags like #rapperemergent or explore artists with few followers but potential.

Write personalized messages, offering your beats for free to start a partnership.

 

Conclusion

Success in music production requires a mix of technique and strategy. Creating blank beats and collaborating with emerging artists are two of the most effective ways to improve your productions and increase your chances of placement. Remember: every step, no matter how small, is an opportunity to grow.

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